Inspired by children and their everyday movements, Wobabybasics offers uncluttered design, quality and functionality that appeals to both active children and their parents. As the healthiest option for babies and the planet, only certified chemical-free organic textiles and dyes are used. Naturally, Wobabybasics proudly supports local artisans and people-friendly production methods to uphold the highest social and environmental benefits.
WELCOME TO SPRING SUMMER 2012
Heralding the upcoming season, our new Spring Summer 2012 Collection features stripes and modern patterns in vibrant global colour pallets for a fresh look with summer sizzle.
Springtime is a season of revival and an abundance of fresh colours, and for the kids, it’s an especially exciting time to liven up their wardrobes. This year’s Spring Summer collection offers fun new styles for our trademark basics that can last through your child’s summer vacation, travels, and adventures.
Wobabybasics launches new styes in crisp stripes in fresh colours with the usual high quality, functionality and wearability. As always, these creative designs include Wobabybasics signature features that maximize the life of the clothes while inspiring kids during their rumbustious warm weather play – whether it’s the new reversible maxi dress that can be worn four ways and begs to be twirled in, the multifunctional skirt that easily transforms into a top, the sleeveless rompers for summer adventures or the reversible striped sun hats that is designed to stay on kids’ heads.
This season also brings the launch of the Hearts & Stars pattern for the What Really Matters Project. Wobabybasics collaborated with Katherine Szeto, a Canadian graphics designer, Raffles Design Institute professor and parent of two young children. Playing with basic shapes and primary colours, Katherine created a simple yet modern design that is appropriate for both girls and boys. The Hearts & Stars pattern is available in Wobabybasics’ most popular styles, including t-shirts, bodysuits, tank tops and t-shirt dresses.
HOW TO PURCHASE OUR CLOTHES
Wobabybasics products are now available in major fashion cities of the world like New York, Milan, Tokyo and Shanghai. Find one of our retail partners for purchase of Wobabybasics clothes in your area. If you are interested in wholesale purchase, contact us here.
HOW WOULD YOUR BABY FIT IN OUR CLOTHES
Since children come in all different sizes, the best indication of which size to buy is your child’s height. Our Fit Guide (pdf) is only as a reference.
CONTRIBUTORS
Clothing Design . Yolanda Qian, Ineke Teeninga, Bunny, Anita Luu, Katherine Szeto
Photography . But Sou Lai, But Lau Lai, Anna Willett
Models . Riley, Shea, Ruohan, Saïa, Oskar, Ryan, Carina, Anton